Snow Team
HERE’S THE LATEST
February’s Hockey Prize Awarded To Team Eberle Hills Cop!
Snow Hockey Pool Standings Show First Place Tie!
Once again, we have awarded this month’s prize to the team with the largest increase: Team Eberle Hills Cop moved into the Top Ten!
Here’s how the Top 5 shake out as of today. We have a tie for first place and the Grand Prize from OnlineSports! Want to check your standings? Go here: Office Pools
Pool name is SnowHockey2014 and then you’ll need to type: lovehockey
- T1 Benn There… Doan That 1061
- T1 Les Nordiques 1061
- 3 Phillyboys 1029
- 4 SeguinScores 1025
- 5 City of Champions 1022
This month’s prize is sponsored by HyperWear:
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HyperWear.com: $50 store credit from HyperWear.com! Did you catch the SandBells and SandRope in use on The Biggest Loser™ this season? |
The Grand Prize at season’s end will be provided by:
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OnlineSports.com: $200 store credit | |
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Snow Consulting: $50 Visa Gift Card |
Good luck to everyone participating in our Hockey Pool – Good Luck!
ShareIt’s Prime Season For Easter Sales!
It’s Prime Season For Easter Sales!
Easter is a time of celebration! Families come together dressed in their Sunday best, eat delicious food, have wonderful Easter egg hunts and enjoy each others company! Make sure you make the most of the holiday and promote the many merchants perfect for Easter promotions at Snow-Consulting.
Searching for the perfect Easter outfit!? Womensuits.com is an ideal merchant for this niche, they have a huge inventory of beautiful church outfits that even have matching hats!
Ties.com has beautiful options for men to wear on Easter. Finish off your Sunday suit with a touching Easter tie, there are fun options, with little bunnies or meaningful ties that really represent the meaning of Easter.
During the Easter holiday many tasty chocolate treats are given out! But very often gifts are also given during this festive holiday. Make sure to promote EverMarker.com for all the Beautiful Jewelry. You will find a wide variety if meaningful jewelry that will make this years celebration unforgettable.
There will be many Easter egg hunts, Easter Baskets and little goodies given out this holiday weekend! CandyGalaxy.com has all the goodies your customers will need on one site. From little chocolate eggs to the beautiful Easter Basket!
There are many suitable merchants to promote for the Easter holiday, take a quick minute to do some searching. Grab something that would appeal to Easter shoppers whether its food, apparel or gift ideas! There are Easter themed banners in the network ready for your feature pages. Let us know if you need anything else. We’re here to help you succeed!
ShareWineoftheMonthClub Is Spring Cleaning! Favorite Wines As Low As $5.99!
WineoftheMonthClub Is Spring Cleaning! Favorite Wines As Low As $5.99!
Now this is news to spread…Paul needs to Spring clean his wine cellars, so he is offering fantastic deals on 8 different wines! These wines are top sellers and some of your favorites at unbeatable prices. These deals are only good while supplies last, once they are gone they are gone!
This is a good time to stock up on some delicious wine! Use these deals when promoting WineoftheMonthClub.com, your customers will thank you! Join the Affiliate Program Today!
Visit WineoftheMonthClub.com to read in more detail!
Just take a look at the brands!
Mencia, 2011. Via Appia – Reg Price $22.99 ON SALE FOR $5.99
Malbec, 2012. Torrevieja – Reg Price $14.99 ON SALE FOR $5.99
Chardonnay, 2013. Albamar – Reg Price $16.99 ON SALE FOR $5.99
Chardonnay, 2011. Marlo – Reg Price $24.99 ON SALE FOR $7.99
Zinfandel, 2011. Funhouse – Reg Price $13.99 ON SALE FOR $5.99
Chardonnay, 2010. Epilogue – Reg Price $21.99 ON SALE FOR $6.99
Sauvignon Blanc, 2009. Messenger – Reg Price $18.99 ON SALE FOR $5.99
Syrah/Grenache, 2010. Poulvarel – Reg Price $25.99 ON SALE FOR $8.99
New Merchant Announcement: EscortRadar.com
EscortRadar affiliate program available at Shareasale!
Join the EscortRadar affiliate program! EscortRadar has been designing, engineering, and manufacturing industry leading radar/laser detectors and premium automotive accessories. EscortRadar has sold more than 10 million detectors and automotive products that help you Drive Smarter.
EscortRadar also has a great product called MediaFlair™, this is an exciting new way to listen, watch and share your media on devices such as iPads, iPods, iPhones, Galaxy, Kindle Fire, and more. Using the power and simplicity of WiFi, MediaFlair streams your personal content to your favorite smartphone or tablet using our free and easy to use app.
Ginette Degner is managing the program. Reach out to her with any questions you have. We’re here to help you succeed!
•4%-10% commission based on Product – Average order over $300.00
•60 Day Tracking Cookie
•Full, Updated Datafeed
•Sell the #1 Rated Radar Detectors and Accessories!
•Parasite Free
•Contests & Promotions to Earn More Money!
Read about the Affiliate program details, including Nexus and PPC information!
JOIN NOW AT SHAREASALE
- If you have already joined the ShareaSale network, simply log in and add EscortRadar.com to your existing account.
- If you are not in the ShareaSale network, you can sign up through the EscortRadar.com application.
New Merchant Announcement! 20JEANS Affiliate Program Is Live!
Announcing: 20JEANS affiliate program is Live!
You can join and promote this new affiliate program for an established merchant at eBay Enterprise network. Randy Norton is managing the program. Reach out if you have questions or need help!
20Jeans.com is an LA-based premium denim company with a rule-breaking business model – designing and crafting upmarket, designer-caliber jeans for a fraction of the going rate. Customer service and quality is something they take seriously, they believe in offering jeans that are front runners in design and style but at unbelievably low prices. They have a great inventory of jeans, t-shirts, dress shirts and more!
- AOV of $60+
- 10% Default Commission Rate
- 60 Day Cookie Duration
- Datafeed of 500+ products updated weekly
- Periodic contests, bonus plans etc
The Affiliate program details are all here, including Nexus and PPC information!
ShareCoupon Sites Don’t Add Value?
One of the big hot topics these days is the idea that coupon sites don’t add value. We have all heard numerous “experts” in the affiliate marketing space complain that a lot of coupon sites don’t add value and I totally see their side of the argument, but why do they have to add value? Why can’t a coupon site just gain you the customer?
We’ve all gone offline, or online, looking for a specific product right? So answer me this then. Do you just go into the one store, look at the price and then buy it no matter the cost or do you shop around to see if you can buy it somewhere else for cheaper? It is the exact same product after all so why should you pay more than you have to? Contrary to what my kids might think I don’t have a money tree in the backyard so I’m going to several stores that I think will have that product at a good price. And wherever I find it the cheapest that’s where I’m going to buy it from.
So let’s apply this to the online model.
Store A
- We have a commodity product
- I know it’s available at multiple stores
- I search for the product and find it at Store A
- The price is a little higher than I thought so I look for coupons to bring the cost down
- There’s no coupons around on any coupon sites
Store B
- We have the same commodity product
- I couldn’t find coupons for it at Store
- I search for the product again on search engines and find it at Store A
- The price is a little higher than I thought so I look for coupons to bring the cost down
- I search again online for coupon
- Eureka!
- I purchase the product at Store B
Now you’re right when you say that that coupon site didn’t add value, but they sure got my business and isn’t that what merchants are after? From this standpoint we need to stop looking at coupon sites as a one-off and rather as a means of acquiring the customer and not letting our competition acquire them instead. After all, the amount of consumers using coupons isn’t going anywhere but up according to a eMarketer report from Oct 2013:
Now does that mean that using coupon sites should be your only way to drive sales? The short answer is no, but if you’re willing to go against 110 Million US Consumers and not provide coupons and/or work with coupon sites then do at your own peril.
Here’s a workable strategy you can use effectively AND keep coupon sites in your program:
- Limit the amount of coupon sites within your affiliate program
- Turn off user submission where applicable
- Use product based deals to blow out inventory
- Use exclusive coupon codes
- Use minimum values to increase AOV (average order value)
- Use new customer coupon codes to drive new customers through your funnel
- Use coupon codes to optimize the user experience
- If the merchant has lower margins then lower the commission of coupon affiliates
- Use coupon codes to find out more about your customers
- Extend coupons to only the first 100 customers for example to increase immediacy
- Always include a short term expiry date in the description
- Change out coupon codes continually to keep the codes fresh for coupon sites and their users
- Know your customer lifetime value (CLV)
- Upgrade your up-sell strategy so consumers buy more than they intended
- Create a successful remarketing strategy so you can “keep” the consumer for life and not just the one purchase
It’s important to take all of these points into consideration when planning your overall marketing plan. Yes, coupon sites themselves don’t add value, but adding an effective promotional strategy including some of points mentioned above into your marketing plan can truly be an effective way to utilize this mega-traffic source.
If you have any feedback, questions etc please feel free to email me at any time,
Randy Norton
rnorton at snow-consulting.com
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New Merchant Announcement: EverMarker.com
EverMarker affiliate program available at Shareasale!
Join the EverMarker affiliate program! EverMarker is a global retailer of women’s fashion jewelry and accessories. You’ll be promoting the latest fashion rings, necklaces, bracelets, earrings, and accessories.
Trisha Fawver is managing the program. Reach out to her with any questions you have. We’re here to help you succeed!
- Earn 15% commission on each purchase.
- 90-day cookie duration – get the credit you deserve.
- Product datafeed coming soon!
- Deals available via the SAS Deals & Coupons Database, For Me To Coupon, and iCodes US.
- Extensive keyword list available for PPC campaigns.
- Monthly newsletter – stay informed of all the latest promotions.
- Affiliate Information Center – a one stop shop for affiliate information.
- Dedicated, professional Partner Program Management by Snow Consulting.
You can join right now at Shareasale!
JOIN NOW AT SHAREASALE
- If you have already joined the ShareaSale network, simply log in and add EverMarker to your existing account.
- If you are not in the ShareaSale network, you can sign up through the EverMarker application.
My First Affiliate Summit
My First Affiliate Summit!
I have been involved in Affiliate Marketing for two years. I started my journey in this interesting, fast pace industry with little to no knowledge and was a bit freaked out and a little afraid I would break the computer! That didn’t take long to diminish and thanks to my patient team, I am slowly learning what it takes to be successful in this fast changing industry!
With most of this business behind the screen, I was a little surprised at how much of a personal touch makes the difference. I do many of the behind the scenes jobs, such as contact new join affiliates, or help launch new clients. Connecting a face to a name brings a connection to who we work with and gives me more of an investment to what I am doing.
I had the pleasure of connecting to many of the names that cross my desk at the Affiliate Summit West a few weeks ago! This was a nervous but exciting trip for me, not knowing what to expect. But I was quickly relieved to see that this summit was a huge reunion of friends and co-workers!
As a relatively new member of the Snow Team and my first time going, my role at the Summit was to observe and take notes. That proved to be quite an interesting job with many informal meetings back to back. Thankfully the Snow team made every effort to help me fit in so I didn’t feel completely out of place. This was a super opportunity to make great friends/business connections that I definitely look forward to seeing at the next Affiliate Summit!
ShareSnow Hockey Pool: January Prizes Awarded!
ZooShoo and SleepyHeads prizes awarded in the Snow Consulting Regular Season Hockey Pool!
- Team: Benn There… Doan That is in the lead for the Grand Prize from OnlineSports!
- Team: Hoosiers is the team with a huge gain in January, surging into the Top 15!
The Top 15 teams are listed below the Grand prize.
This month’s prizes are sponsored by these generous merchant clients:
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ZooShoo.com: $50 store credit from ZooShoo.com, just in time for Winter clearance and Spring Arrivals! | |
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Ties.com: $50 store credit for SleepyHeads, BathrobeShoppe or eBubbles! – 3 stores, 1 shopping cart! |
The Grand Prize at season’s end will be provided by:
|
OnlineSports.com: $200 store credit | |
|
Snow Consulting: $50 Visa Gift Card |
- 1 Benn There… Doan That 941
- 2 Phillyboys 921
- 3 Les Nordiques 918
- 4 City of Champions 910
- 5 SeguinScores 903
- 6 Busters Bashers 887
- 7 Bingo Bango 876
- 8 SnowyNucks 864
- 9 Catch ya later 863
- 10 Eberle Hills Cop 859
- 11 Grill Biscuit 853
- 12 snomen 850
- 13 Slot Shots 849
- 14 irish rovers 843
- T15 Hoosiers 842
- T15 LuWannaGo but didn’t go 842
Announcing VirtualPBX: The Professional Phone Solution For Small Business!
Join the VirtualPBX affiliate program at Shareasale!
The VirtualPBX hosted PBX phone service gives small and medium growing businesses a professional, fully automated call answering and routing solution that can be up and running in a matter of minutes.
Forget the hassles and costs of buying and maintaining your own PBX hardware. With VoIP, your employees, whether in one location or far-flung, can focus on serving your customers while we provide the advanced features and responsiveness that give you a competitive edge.
Trisha Fawver is managing the program; reach out to her for anything you need to succeed with this merchant. It’s going to be a great one for anyone with business related sites! All the program details are on the VirtualPBX affiliate program details page.
- Earn $15-150* commission on each purchase. (Full details below)
- Unlimited cookie duration!
- Deals available in SAS Deals & Coupons Database, For Me To Coupon, and iCodes US.
- Extensive keyword list available for PPC campaigns.
- Lucrative performance incentives.
- Monthly newsletter – stay informed of all the latest promotions.
- Dedicated, professional Partner Program Management by Snow Consulting.
COMMISSION PLAN
- Anywhere Plans
- $15 Commission on Anywhere Plan Trials
- $35 Commission on Anywhere Plan Startup Level Sign-Ups
- $45 Commission on Anywhere Plan Pro Level Sign-Ups
- $50 Commission on Anywhere Plan Premium Sign-Ups
- Office Plans
- $150 Commission on Office Plan Sign-Ups
- Ongoing Performance Incentives
- $50 Bonus for 5-9 signups in a month
- $125 Bonus for 10-49 signups in a month
- $750 Bonus for 50+ signups in a month
JOIN NOW AT SHAREASALE
- If you have already joined the ShareaSale network, simply log in and add VirtualPBX to your existing account.
- If you are not in the ShareaSale network, you can sign up through the VirtualPBX application.