Snow Team
HERE’S THE LATEST
Click Tale – Engagement Time Revisited
What’s wrong with “Time on Page”?
Last week, we looked at “Time on Page”, a statistic used by most traditional web analytics to gauge user interaction within a webpage. And while we weren’t Google-bashing (really, we weren’t!), we did point out some very serious inaccuracies with Google Analytics’ method of calculating “Time on Page”.
In this post we’ll be talking about “Engagement Time”, which measures exactly how long your visitors are actually interacting with your content. We’ll be looking closely at how it works, what it tells you, and how you can ultimately use it to improve your web content, conversion rates and ROI.
“Time on Page” vs “Engagement Time”
Traditionally, “Time on Page” tells you one thing and one thing only – how long a visitor has a web page open for. However, we’ve seen from countless observations that users will often open a new tab, minimize their browser or even go off and do something else while browsing a site. All of this is normal browsing behavior, but it gives rise to one major point: “Time on Page” tells you nothing about how long your visitors actually interact with your online content!
Knowing how long your visitors spend interacting with each page is vital. You need to know what content keeps your visitors interested, what keeps them busy, and what bores them. For example:
•If you have a product features page, then you want to maximize your customer’s interaction with the page, keeping them interested until they convert.
•On the other hand, if you have a signup form, you want to keep the necessary user actions to a minimum, improving usability and minimizing form abandonment.
Knowing how long the average customer really takes to convert or fill out a form is the critical first step towards tightening the funnel and increasing your conversion rates.
That’s where “Engagement Time” comes in. ClickTale can tell you how long customers actually spend reading your content, looking at your pictures, watching your videos and browsing your products. Not just how long they had a page open for, but how long that page held their attention, and whether or not they liked what they saw.
Halloween Facebook Photo Contest at Canvas Press!
Vote for Your Favorite Halloween Photo!
1. Visit the Canvas Press Facebook Photo Page.
2. Browse through all the photos. Click “Like” on the one you like the most.
3. Tell all your family and friends to vote.
** The winning photo gets a FREE 16×20 Gallery Wrapped Canvas Print. $114 Value! **
EARN MONEY WITH CANVAS PRESS
Do you have a web site? If so, you have the opportunity to promote Canvas Press and earn up to 14% commission on each sale you refer. The average order value is over $200 right now. The holidays would be a perfect time to start.
Join the Canvas Press affiliate program in ShareaSale one of two simple ways:
1. If you are an affiliate of the ShareaSale network already, simply add Canvas Press to your existing account.
2. If you do not have an account with ShareaSale, you can apply by filling out the short application form on the Canvas Press bio page at ShareaSale.
If anyone has questions about the contest or the affiliate program, please do not hesitate to contact us. We are here to help in any way!
Randy Norton – Affiliate Manager
canvaspress @ snowconsulting.com
Three New Videos From Hyper Wear
We just uploaded three new videos into ShareaSale for you to post on your web site, blog etc. The videos have a football theme to them that feature the hyper vest and sandbells. One of them is below for you to view now.
This is a great way to feature Hyper Wear and their award winning performance training products. It is the best way to convert your visitors into customers and earn great commissions. You will earn a minimum of 10% per sale. The average order is $185.
If you haven’t joined the Hyper Wear affiliate program, you can do so in one of two ways:
1. You can add Hyper Wear to your existing ShareaSale account.
2. You can filll out this quick application form.
Please feel free to contact me anytime with questions, comments or requests. I am here to help!
Roger Snow – Affiliate Team Manager
hyperwear @ snow-consulting.com
REMINDER: Canvas Press Bonuses in October!
How’s your October been so far? This month is sure going by quick! I wanted to remind everyone to make sure you are making the most out of the incredible bonus opportunity from CanvasPress.com.
GROWTH BONUS CAMPAIGN:
– Increase monthly revenue by $1000 to $1499 in October, receive $100 Bonus
– Increase monthly revenue by $1,500 to $4,999 in October, receive a $250 Bonus
– Increase monthly revenue by $5,000 to $9,999 in October receive a $400 Bonus
– Increase monthly revenue by $10,000 or more in October, receive $500 bonus
BREAST CANCER PROMOTION:
Join the fight for Breast Cancer Awareness by promoting CanvasPress. For the entire month of October, CanvasPress is giving your visitors a chance to get 25% off ANY size order. A special banner and deal link have both been uploaded to the ShareASale Deals Database.
Here are the coupon details:
Coupon: 25% off ANY size order!
Code: beatcancer
Expires: October 31, 2009
**$1 FROM EACH PURCHASE WILL GO TOWARDS A LOCAL BREAST CANCER AWARENESS CAMPAIGN.**
Now let’s make some money together and support a great cause!
Randy Norton – Affiliate Manager
canvaspress@snow-consulting.com
Promote Gift Cards & Certificates This Year!
The fast and easy way to get a great gift! We all know it is hard to find the perfect gift. Take away the thinking and give a Gift Card or Certificates from one of the following great online stores:
In The Hole! Golf Gift Certificates: $25 – $500
http://www.intheholegolf.com/store/golf-gift-certificates.html
Online Sports Gift Cards: $25, $50 and $100
http://www.onlinesports.com/search/search.php?freeText=Online+Sports+Gift+Card
Online Sports Gift Certificate: $25
http://www.onlinesports.com/pages/I,OS-GIFTCERT.html
Canvas Press Gift Cards: $50 – $500
http://www.canvaspress.com/giftcards.html
Through their respective affiliate programs, you will earn commision for each gift card or gift certificate that you refer through your site. It is a great and convenient way to earn commissions this holiday shopping season.
If you have any questions or need anything, please do not hesitate to contact me. Talk to you soon!
Roger Snow – Affiliate Team Manager
info @ snow-consulting.com
Overnight Prints – 50% OFF Holiday Greeting Cards!
We are super excited about an awesome new promotion that could have you singing all the way to the bank. It’s our 50% OFF Holiday Greeting Cards! Customers can upload their own design or use the advanced designer. It is a simple tool that provides excellent quality and results.
We’ve made it as easy as possible to promote this to your visitors by building out numerous banners and a visually appealing landing page that should create great call to action. You can view the banners and/or grab the HTML code by clicking here.
If you haven’t joined the Overnight Prints affiliate program, simply do so by adding them to your existing CJ account or quickly fill out this short application form.
Please let me know if you have any questions or need anything. We look forward to the increased holiday sales!
Randy Norton – Affiliate Manager
affiliates @ overnightprints.com
Holiday Merchants You Need To Promote
Are you looking for top notch merchants to promote during the holidays? Perfect. Look at our current client list below and get them active asap!
OvernightPrints.com (Commission Junction)
Holiday Greeting Cards are a huge seller for this merchant.
– Earn 20% commission on all existing customer sales
– Earn 30% commission on all new customer sales
ThePerfumeSpot.com (Commission Junction or ShareaSale)
Over 2,000 Name Brand Fragrances at THE lowest prices, guaranteed!
– Earn up t0 14% commission per sale each month
CanvasPress.com (ShareaSale)
We have personally helped thousands of thoughtful gift-givers turn lifeless prints into vibrant wall hangings and photo art.
– Earn up to 14% commission per sale each month
DiscountWatchStore.com (ShareaSale)
Name brand men’s and ladie’s watches at the lowest prices guaranteed (Seiko, Citizen, Bulova, Invicta, Luminox and more).
– Earn 8% commission on all sales. Up to $750 in Bonuses each month!
InTheHoleGolf.com (Commission Junction, ShareaSale and LinkShare)
What avid golfer would not love to receive a gift from one of their favorite sports. InTheHoleGolf.com has many clubs, golf accessories, gps systems and more.
– Earn 8% commission per sale (contact us to discuss higher commission)
OnlineSports.com (Commission Junction and ShareaSale)
Over 130,000 products ranging from team sports merchandise, collectibles, memorabilia and equipment. Lots of great gift ideas!
– Earn up to 14% commission per sale each month
MemoryEscape.com (ShareaSale)
Give yourself the opportunity to earn money by helping people create and share their cherished memories.
– Earn 10% commission per sale (contact us to discuss higher commission)
We want all of these merchants to be a big part of your holiday success. If you need anything or have questions about any of the above merchants, please do not hesitate to contact us. We are here to help!
Roger Snow – Affiliate Team Manager
info @ snow-consulting.com
In The Hole! Golf Newsletter
AFFILIATE PROGRAM STATS FROM SEPTEMBER:
30 Day AOV = $210.17 – AVG. Conv = 2.3% – 30 Day EPC = $31.13
Even though we are now in the full “swing” of Fall in many parts of North America that does not mean that things necessarily slow down for InTheHoleGolf.com. Items like GPS units, Calloway golf sets, new drivers, etc etc are still flying off the shelves. In fact, golf companies are continually sending us new promotions so keep an eye on your Inbox. With the holiday season quickly approaching, many avid golfers would love GPS units, range finders and more as a gift for under the tree!
GROWTH CAMPAIGN:
Now’s your chance to make yourself a big bonus from InTheHoleGolf.com. We would like your help in expanding the growth of our affiliate program and as you can see from the bonuses below, we are more than willing to pay you handsomely for it.
-Increase monthly revenue by between $1000 and $1499 in October, receive $100 Bonus
-Increase monthly revenue by between $1,500 and $4,999 in October, receive $250 Bonus
-Increase monthly revenue by between $5,000 and $9,999 in October , receive a $400 Bonus
-Increase monthly revenue by $10,000 or more in October, receive $500 Bonus
TOP SELLERS – HOT ITEMS:
Hee are the top sellers right now for In The Hole! Golf:
–Taylormade Drivers
–Taylormade Burner Irons (Increases your AOV tremendously)
–Golf Range Finders (Increases your AOV tremendously)
–GPS systems – FREE Shipping! (Increases your AOV tremendously)
CURRENT PROMOTIONS (All expire October 31):
-10% off any size order. Use GOLF10 at checkout.
-Buy one set of Cleveland irons and get a second set free!
-Free Shipping on any order $75 or more.
-Free Shipping on Push Carts.
-Free Shipping on all GPS systems.
PPC MARKETERS:
With an average conversion rate of 15% to 20%, PPC affiliates that ran ads with In The Hole! Golf have been extremely happy with the results.
Also some affiliates are still finding great success for their promotions in the Google Content network. Either which way let me know if you are interested in a killer keyword list to help you get started.
PROGRAM BENEFITS REMINDER:
-Join the CJ, ShareaSale or LinkShare affiliate programs
-Earn a very aggressive 8%- 10% commission per sale!
-90 Day Tracking Cookie
-Discount and Dollar off coupons
-Auto-Deposit Feature
-Parasite Free
-Open PPC policy **killer keyword list available
We look forward to sending you higher commission checks with bonuses included!
Randy Norton – Affiliate Team Manager
intheholegolf @ snow-consulting.com
Canvas Press October Newsletter
PROGRAM STATS FROM SEPTEMBER:
30 Day AOV = $205.54 – AVG. Conv = 5.15% – 30 Day EPC = $98.47
Are you back in the swing of the “Back to School” season? Judging from the change in the themes that people are getting placed onto canvas, we can see people have definitely changed their mindsets. We have seen a lot of wedding pictures, family reunion pictures and ,of course, vacation pictures come through our order department lately.
OCTOBER UPDATES:GROWTH CAMPAIGN:
-Increase monthly revenue by $1000 to $1499 in October, receive $100 Bonus
-Increase monthly revenue by $1,500 to $4,999 in October, receive $250 Bonus
-Increase monthly revenue by $5,000 to $9,999 in October, receive $400 Bonus
-Increase monthly revenue by or more in October, receive $500 bonus
We already have several affiliates on pace for bonuses this month. Keep up the hard work!
OCTOBER COUPONS (Top 3 expire October 31)
– 10% off $100+ – Use code memories at checkout.
– 25% off any Oil Works purchase – use code oilworks at checkout.
-$20 off $200+ – Use code canvaspress at checkout.
-10% off any size order – Use code wkdsave at checkout.
Valid October 3-4, 10-11, 17-18, 24-25
You can also find these deals in the ShareASale Deals Database
THEMES
There’s a new theme emerging right now for CanvasPress that might just catch you off guard: Family Reunion Photos, Vacation Photos, Wedding Photos and Oil Works paintings
**check above for a great coupon you can combine with these marketing logos & mission statements Anything and everything summer related.
OTHER INFORMATION – PPC MARKETERS
Want to see a 15%-20% average conversion rate with your PPC campaigns? Look no further than CanvasPress. Just email me at the contact information below and I will send a killer keyword list to help you get started on the right foot. Also since CanvasPress.com does build out a lot of memory event based prints, this lends itself to huge opportunity on the SE Content networks.
CONTENT:
Original content is available upon request. This will keep your pages fresh and search engine crawlers happy. Not to mention it comes in pretty handy with those writer’s cramps. You will want to include these themes in your promotional efforts. A sample image of each of these themes is available including beach photos, OilWorks before and afters, and fields of wildflowers.
PROGRAM BENEFITS REMINDER:
-Earn between 10%-14% commission per sale!
-60 Day Tracking Cookie
-Discount and Dollar off coupons
-Auto-Deposit Feature
-Parasite Free
-Open PPC policy **killer keyword list available
We look forward to sending higher commission checks this month!
Randy Norton – Affiliate Manager
canvaspress @ snow-consulting.com
$1 Per Sale for Breast Cancer Awareness
SPECIAL CAMPAIGNS FOR OCTOBER – CANCER AWARENESS MONTH
CanvasPress.com – $1 of each purchase goes to Breast Cancer AwarenessDuring Breast Cancer
– Awareness Month, receive 25% off at CanvasPress.com.
Use beatcancer at checkout. Expires October 31st.
InTheHoleGolf.com – $1 of each purchase goes to Breast Cancer Awareness
– 25% off all purchases of the Trion:Z Pink Ribbon Bracelet. Ends October 15th.
Use beatcancer at checkout.
– 15% off all purchases of the Trion:Z Pink Ribbon Bracelet. Runs October 16-31st.
Use beatcancer at checkout.
P.S. The CanvasPress & InTheHoleGolf breast cancer promotions are already loaded into the SAS deals database for you.
Let’s generate alot of sales and donate as much as possible. Have a great month!
Snow Consulting Team
info @ snow-consulting.com